SEO is important for any business that has an online presence or wants one. By having a strong SEO strategy, you can attract new customers and potentially make more sales, increasing your revenue. Without having a strategy, you can get lost within the pages of search engines, causing traffic to drop and you to miss…
Whether you run your own business and need to set up a website for purely professional reasons, or whether you are just interested in creating a site for listing your own portfolio for prospective employers, or even just for running your own blog, there’s a good chance that you might feel overwhelmed and confused by…
Have you ever heard of Google mobile first indexing? Surprisingly, most people haven’t heard of it. The digital world is changing at a rapid pace, and the way that businesses interact with their customers is changing in ways you may not anticipate. This means that having an effective mobile website design is more critical than…
WordPress is without a doubt one of the most popular platforms in the world. On a daily basis, it empowers businesses, online stores and bloggers to create the websites that they want and that they can use easily and with minimal fuss – making it the perfect choice even for novices. WPML is a plugin…
When crawling your website prior to indexing, Google use a series of algorithms that take into account “ranking factors” of your website including content (words) on each page, links from other websites, the age of your domain name and MANY others. Search engine optimisation takes time, planning and experience to pull off correctly and is…
At one stage clickbait was considered to be an effective way to drive traffic to your site but you won’t believe what happens next! Catchy yet vague headlines draw readers in, encouraging people to click the link and make the jump to your site, but just how effective is this online marketing approach? What Is…